{"id":7383,"date":"2026-06-30T18:32:12","date_gmt":"2026-06-30T18:32:12","guid":{"rendered":"https:\/\/usaonboard.com\/advertising\/"},"modified":"2026-07-02T16:59:38","modified_gmt":"2026-07-02T16:59:38","slug":"advertising","status":"publish","type":"page","link":"https:\/\/usaonboard.com\/es\/advertising\/","title":{"rendered":"Advertising"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"7383\" class=\"elementor elementor-7383 elementor-7379\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-687763a1 e-con-full e-flex e-con e-parent\" data-id=\"687763a1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5f978f73 e-con-full e-flex e-con e-child\" data-id=\"5f978f73\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5c683a7e elementor-widget elementor-widget-html\" data-id=\"5c683a7e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t\n<link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\"\/>\n<link rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\" crossorigin\/>\n<link href=\"https:\/\/fonts.googleapis.com\/css2?family=Cormorant+Garamond:ital,wght@0,300;0,400;0,500;0,600;0,700;1,400;1,500;1,600&family=Jost:wght@300;400;500;600;700&display=swap\" rel=\"stylesheet\"\/>\n\n<div class=\"uob-adv\">\n<style>\n.uob-adv{\n  --serif:\"Cormorant Garamond\",Georgia,serif;\n  --sans:\"Jost\",-apple-system,sans-serif;\n  --mono:\"Jost\",-apple-system,sans-serif;\n  --ink:#0a0a0a; --ink-mid:#2c2c2c; --ink-soft:#6a6a6a; --ink-faint:#9a9a9a;\n  --paper:#ffffff; --off-white:#faf8f5; --cream:#f3efe8; --cream-deep:#e6dec9;\n  --navy:#0c1b2a; --navy-light:#152638; --navy-mid:#1d3247;\n  --gold:#b08d57; --gold-lt:#c9a96e; --gold-dk:#8a6b38; --gold-bg:#f7f0e3;\n  --line:#ddd5c5; --line-soft:#ebe4d4;\n  --emerald:#2d6b5a; --emerald-lt:#4ecda4; --azure:#5ba3ea; --crimson:#8b2e2a;\n  font-family:var(--sans);\n  background:var(--off-white);\n  color:var(--ink);\n  line-height:1.6;\n  font-size:16px;\n  -webkit-font-smoothing:antialiased;\n  -moz-osx-font-smoothing:grayscale;\n  overflow-x:hidden;\n}\n.uob-adv *,.uob-adv *::before,.uob-adv *::after{box-sizing:border-box;margin:0;padding:0;}\n.uob-adv a{color:inherit;text-decoration:none;}\n.uob-adv button{font-family:inherit;cursor:pointer;border:none;background:transparent;}\n.uob-adv img,.uob-adv svg{display:block;max-width:100%;}\n\n.uob-adv .wrap{max-width:1180px;margin:0 auto;padding:0 40px;}\n.uob-adv .wrap-narrow{max-width:920px;margin:0 auto;padding:0 40px;}\n.uob-adv .eyebrow{font-family:var(--sans);font-size:11px;font-weight:600;letter-spacing:.34em;\n  text-transform:uppercase;color:var(--gold);display:inline-flex;align-items:center;gap:14px;}\n.uob-adv .eyebrow::before{content:\"\";width:36px;height:1px;background:var(--gold);}\n.uob-adv .eyebrow.center{justify-content:center;}\n.uob-adv .eyebrow.light{color:var(--gold-lt);}\n.uob-adv .eyebrow.light::before{background:var(--gold-lt);}\n.uob-adv .btn{display:inline-flex;align-items:center;justify-content:center;gap:11px;padding:15px 32px;\n  font-family:var(--sans);font-size:12px;font-weight:600;letter-spacing:.2em;text-transform:uppercase;\n  border-radius:2px;cursor:pointer;transition:all .22s ease;border:1.5px solid transparent;white-space:nowrap;}\n.uob-adv .btn-primary{background:var(--gold);color:#fff;border-color:var(--gold);}\n.uob-adv .btn-primary:hover{background:var(--gold-dk);border-color:var(--gold-dk);transform:translateY(-1px);}\n.uob-adv .btn-ghost{background:transparent;color:#fff;border-color:rgba(255,255,255,.4);}\n.uob-adv .btn-ghost:hover{border-color:var(--gold-lt);color:var(--gold-lt);}\n.uob-adv .btn-line{background:transparent;color:var(--navy);border-color:var(--navy);}\n.uob-adv .btn-line:hover{background:var(--navy);color:#fff;}\n.uob-adv .btn svg{width:15px;height:15px;}\n.uob-adv section{position:relative;}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 1 \u00b7 HERO \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\n.uob-adv .hero{background:linear-gradient(165deg,var(--navy) 0%,#081420 55%,var(--navy-light) 100%);\n  color:#fff;padding:108px 0 96px;position:relative;overflow:hidden;}\n.uob-adv .hero::before{content:\"\";position:absolute;inset:0;\n  background-image:radial-gradient(circle at 16% 22%,rgba(176,141,87,.16),transparent 42%),\n                   radial-gradient(circle at 86% 78%,rgba(176,141,87,.10),transparent 48%);pointer-events:none;}\n.uob-adv .hero-grid{position:absolute;inset:0;opacity:.4;pointer-events:none;\n  background-image:linear-gradient(rgba(255,255,255,.03) 1px,transparent 1px),\n                   linear-gradient(90deg,rgba(255,255,255,.03) 1px,transparent 1px);\n  background-size:54px 54px;\n  -webkit-mask-image:radial-gradient(circle at 70% 40%,#000,transparent 75%);\n  mask-image:radial-gradient(circle at 70% 40%,#000,transparent 75%);}\n.uob-adv .hero-inner{position:relative;}\n.uob-adv .hero .kicker{font-family:var(--sans);font-size:12px;font-weight:600;letter-spacing:.22em;color:var(--gold-lt);margin-bottom:22px;text-transform:uppercase;}\n.uob-adv .hero h1{font-family:var(--serif);font-size:68px;font-weight:400;line-height:1.02;\n  letter-spacing:-.01em;margin:14px 0 28px;max-width:900px;}\n.uob-adv .hero h1 em{font-style:italic;color:var(--gold-lt);font-weight:300;}\n.uob-adv .hero-lede{font-family:var(--serif);font-size:24px;font-weight:300;font-style:italic;\n  line-height:1.5;color:rgba(255,255,255,.84);max-width:740px;margin-bottom:42px;}\n.uob-adv .hero-cta{display:flex;gap:16px;flex-wrap:wrap;}\n.uob-adv .hero-stats{display:grid;grid-template-columns:repeat(4,1fr);margin-top:78px;padding-top:40px;\n  border-top:1px solid rgba(255,255,255,.13);}\n.uob-adv .hero-stat{padding:0 26px;border-right:1px solid rgba(255,255,255,.09);}\n.uob-adv .hero-stat:first-child{padding-left:0;}\n.uob-adv .hero-stat:last-child{border-right:none;}\n.uob-adv .hero-stat .num{font-family:var(--serif);font-size:42px;font-weight:400;line-height:1;margin-bottom:10px;}\n.uob-adv .hero-stat .num em{font-style:italic;color:var(--gold-lt);}\n.uob-adv .hero-stat .lbl{font-family:var(--sans);font-size:10px;font-weight:500;letter-spacing:.2em;\n  text-transform:uppercase;color:rgba(255,255,255,.55);line-height:1.5;}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 2 \u00b7 PARADIGM \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\n.uob-adv .shift{background:var(--off-white);padding:100px 0;}\n.uob-adv .shift-head{text-align:center;max-width:760px;margin:0 auto 64px;}\n.uob-adv .shift-head h2{font-family:var(--serif);font-size:46px;font-weight:400;line-height:1.1;color:var(--navy);margin:24px 0 0;}\n.uob-adv .shift-head h2 em{font-style:italic;color:var(--gold);}\n.uob-adv .shift-cols{display:grid;grid-template-columns:1fr auto 1fr;align-items:stretch;}\n.uob-adv .shift-card{padding:46px 44px;position:relative;}\n.uob-adv .shift-card.old{background:var(--paper);border:1px solid var(--line);}\n.uob-adv .shift-card.new{background:var(--navy);color:#fff;border:1px solid var(--navy);}\n.uob-adv .shift-tag{font-family:var(--sans);font-size:10px;font-weight:600;letter-spacing:.26em;\n  text-transform:uppercase;margin-bottom:20px;display:inline-block;}\n.uob-adv .shift-card.old .shift-tag{color:var(--ink-faint);}\n.uob-adv .shift-card.new .shift-tag{color:var(--gold-lt);}\n.uob-adv .shift-card h3{font-family:var(--serif);font-size:30px;font-weight:500;line-height:1.12;margin-bottom:18px;}\n.uob-adv .shift-card.old h3{color:var(--ink-mid);}\n.uob-adv .shift-card.new h3 em{font-style:italic;color:var(--gold-lt);}\n.uob-adv .shift-card p{font-size:15px;line-height:1.7;}\n.uob-adv .shift-card.old p{color:var(--ink-soft);}\n.uob-adv .shift-card.new p{color:rgba(255,255,255,.82);}\n.uob-adv .shift-card .equation{font-family:var(--serif);font-size:21px;font-style:italic;margin-top:22px;\n  padding-top:22px;border-top:1px dashed var(--line);}\n.uob-adv .shift-card.old .equation{color:var(--ink-faint);}\n.uob-adv .shift-card.new .equation{color:var(--gold-lt);border-color:rgba(255,255,255,.16);}\n.uob-adv .shift-arrow{display:flex;align-items:center;justify-content:center;width:74px;background:var(--off-white);}\n.uob-adv .shift-arrow svg{width:34px;height:34px;color:var(--gold);}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 3 \u00b7 THE ENGINE INTRO (band) \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\n.uob-adv .enginebar{background:var(--cream);padding:78px 0;}\n.uob-adv .enginebar-inner{max-width:880px;margin:0 auto;text-align:center;}\n.uob-adv .enginebar h2{font-family:var(--serif);font-size:42px;font-weight:400;color:var(--navy);\n  line-height:1.16;margin:22px 0 22px;}\n.uob-adv .enginebar h2 em{font-style:italic;color:var(--gold);}\n.uob-adv .enginebar p{font-size:18px;color:var(--ink-soft);line-height:1.74;}\n.uob-adv .enginebar p strong{color:var(--ink-mid);font-weight:600;}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 4 \u00b7 THE FUNNEL (HERO SECTION) \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\n.uob-adv .funnel{background:var(--navy);color:#fff;padding:104px 0 108px;position:relative;overflow:hidden;}\n.uob-adv .funnel::before{content:\"\";position:absolute;top:-140px;right:-120px;width:480px;height:480px;\n  background:radial-gradient(circle,rgba(176,141,87,.16),transparent 62%);pointer-events:none;}\n.uob-adv .funnel::after{content:\"\";position:absolute;bottom:-160px;left:-120px;width:460px;height:460px;\n  background:radial-gradient(circle,rgba(176,141,87,.10),transparent 62%);pointer-events:none;}\n.uob-adv .funnel-head{text-align:center;max-width:820px;margin:0 auto 26px;position:relative;}\n.uob-adv .funnel-head h2{font-family:var(--serif);font-size:52px;font-weight:400;line-height:1.06;margin:24px 0 22px;}\n.uob-adv .funnel-head h2 em{font-style:italic;color:var(--gold-lt);}\n.uob-adv .funnel-head p{font-size:18px;color:rgba(255,255,255,.8);line-height:1.74;max-width:720px;margin:0 auto;}\n\/* CAS base chip *\/\n.uob-adv .cas-base{display:flex;align-items:center;justify-content:center;gap:16px;max-width:760px;\n  margin:42px auto 8px;padding:22px 30px;background:rgba(176,141,87,.10);border:1px solid rgba(176,141,87,.34);\n  position:relative;}\n.uob-adv .cas-base .cb-ic{width:38px;height:38px;color:var(--gold-lt);flex-shrink:0;}\n.uob-adv .cas-base .cb-text{text-align:left;}\n.uob-adv .cas-base .cb-text b{font-family:var(--serif);font-size:21px;font-weight:500;color:#fff;display:block;line-height:1.2;}\n.uob-adv .cas-base .cb-text b em{font-style:italic;color:var(--gold-lt);}\n.uob-adv .cas-base .cb-text span{font-size:13.5px;color:rgba(255,255,255,.72);line-height:1.5;}\n.uob-adv .funnel-flowlabel{text-align:center;font-family:var(--sans);font-size:11px;letter-spacing:.22em;\n  color:var(--gold-lt);margin:34px 0 22px;position:relative;text-transform:uppercase;}\n\/* stages *\/\n.uob-adv .stages{display:grid;grid-template-columns:1fr 1fr 1fr;gap:0;position:relative;\n  border:1px solid rgba(255,255,255,.13);}\n.uob-adv .stage{padding:40px 34px 38px;border-right:1px solid rgba(255,255,255,.10);position:relative;\n  transition:background .25s;}\n.uob-adv .stage:last-child{border-right:none;}\n.uob-adv .stage.s3{background:rgba(176,141,87,.10);}\n.uob-adv .stage:hover{background:rgba(255,255,255,.04);}\n.uob-adv .stage.s3:hover{background:rgba(176,141,87,.16);}\n.uob-adv .stage .s-arrow{position:absolute;top:50%;right:-13px;transform:translateY(-50%);z-index:3;\n  width:26px;height:26px;background:var(--navy);border:1px solid rgba(255,255,255,.18);border-radius:50%;\n  display:flex;align-items:center;justify-content:center;}\n.uob-adv .stage:last-child .s-arrow{display:none;}\n.uob-adv .stage .s-arrow svg{width:13px;height:13px;color:var(--gold-lt);}\n.uob-adv .stage .s-n{font-family:var(--sans);font-size:11px;letter-spacing:.18em;color:var(--gold-lt);margin-bottom:8px;}\n.uob-adv .stage .s-verb{font-family:var(--sans);font-size:10px;font-weight:600;letter-spacing:.24em;\n  text-transform:uppercase;color:rgba(255,255,255,.5);margin-bottom:18px;}\n.uob-adv .stage .s-ic{width:36px;height:36px;color:var(--gold-lt);margin-bottom:20px;}\n.uob-adv .stage h3{font-family:var(--serif);font-size:26px;font-weight:500;line-height:1.12;margin-bottom:14px;}\n.uob-adv .stage h3 em{font-style:italic;color:var(--gold-lt);}\n.uob-adv .stage p{font-size:14px;color:rgba(255,255,255,.76);line-height:1.68;margin-bottom:20px;}\n.uob-adv .stage .s-trigger{padding:14px 16px;background:rgba(255,255,255,.05);border-left:2px solid var(--gold);}\n.uob-adv .stage .s-trigger .tl{font-family:var(--sans);font-size:9px;font-weight:600;letter-spacing:.2em;\n  text-transform:uppercase;color:var(--gold-lt);margin-bottom:6px;}\n.uob-adv .stage .s-trigger .tv{font-family:var(--sans);font-size:12.5px;color:rgba(255,255,255,.88);line-height:1.5;}\n.uob-adv .stage .s-result{margin-top:14px;display:flex;align-items:flex-start;gap:9px;font-size:13px;\n  color:rgba(255,255,255,.72);line-height:1.5;}\n.uob-adv .stage .s-result svg{width:15px;height:15px;color:var(--emerald-lt);flex-shrink:0;margin-top:2px;}\n\/* funnel footnote *\/\n.uob-adv .funnel-foot{display:flex;align-items:center;gap:14px;max-width:820px;margin:34px auto 0;\n  padding:20px 28px;background:rgba(255,255,255,.04);border-left:3px solid var(--gold);position:relative;}\n.uob-adv .funnel-foot svg{width:22px;height:22px;color:var(--gold-lt);flex-shrink:0;}\n.uob-adv .funnel-foot p{font-size:14px;color:rgba(255,255,255,.82);line-height:1.6;}\n.uob-adv .funnel-foot p em{font-style:italic;color:var(--gold-lt);}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 5 \u00b7 CATEGORY OF PRODUCT \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\n.uob-adv .category{background:var(--off-white);padding:100px 0;}\n.uob-adv .category-head{text-align:center;max-width:780px;margin:0 auto 60px;}\n.uob-adv .category-head h2{font-family:var(--serif);font-size:46px;font-weight:400;color:var(--navy);\n  line-height:1.1;margin:22px 0 18px;}\n.uob-adv .category-head h2 em{font-style:italic;color:var(--gold);}\n.uob-adv .category-head p{font-size:17px;color:var(--ink-soft);line-height:1.72;}\n.uob-adv .biz-cols{display:grid;grid-template-columns:1fr 1fr;gap:1px;background:var(--line);border:1px solid var(--line);}\n.uob-adv .biz-cell{background:var(--paper);padding:44px 40px;}\n.uob-adv .biz-cell.us{background:var(--navy);color:#fff;}\n.uob-adv .biz-cell .bz-tag{font-family:var(--sans);font-size:10px;font-weight:600;letter-spacing:.22em;\n  text-transform:uppercase;margin-bottom:18px;}\n.uob-adv .biz-cell .bz-tag{color:var(--ink-faint);}\n.uob-adv .biz-cell.us .bz-tag{color:var(--gold-lt);}\n.uob-adv .biz-cell h3{font-family:var(--serif);font-size:28px;font-weight:500;line-height:1.14;margin-bottom:16px;}\n.uob-adv .biz-cell.old h3{color:var(--ink-mid);}\n.uob-adv .biz-cell.us h3{color:#fff;}\n.uob-adv .biz-cell.us h3 em{font-style:italic;color:var(--gold-lt);}\n.uob-adv .biz-cell p{font-size:14.5px;line-height:1.7;}\n.uob-adv .biz-cell.old p{color:var(--ink-soft);}\n.uob-adv .biz-cell.us p{color:rgba(255,255,255,.82);}\n.uob-adv .biz-cell .bz-metric{margin-top:22px;padding-top:20px;border-top:1px dashed var(--line);\n  font-family:var(--serif);font-size:19px;font-style:italic;}\n.uob-adv .biz-cell.old .bz-metric{color:var(--ink-faint);}\n.uob-adv .biz-cell.us .bz-metric{color:var(--gold-lt);border-color:rgba(255,255,255,.16);}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 6 \u00b7 QUOTE + STAKES \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\n.uob-adv .quote{background:var(--cream);padding:96px 0;}\n.uob-adv .quote-inner{max-width:980px;margin:0 auto;display:grid;grid-template-columns:1.3fr 1fr;\n  gap:54px;align-items:center;}\n.uob-adv .quote-mark{font-family:var(--serif);font-size:110px;line-height:.6;color:var(--gold);opacity:.4;height:52px;}\n.uob-adv .quote blockquote{font-family:var(--serif);font-size:30px;font-weight:400;font-style:italic;\n  line-height:1.34;color:var(--navy);margin:0 0 26px;}\n.uob-adv .quote blockquote em{color:var(--gold-dk);}\n.uob-adv .quote .attr{font-family:var(--sans);font-size:12px;font-weight:600;letter-spacing:.22em;\n  text-transform:uppercase;color:var(--ink-soft);}\n.uob-adv .quote .attr span{display:block;font-weight:400;letter-spacing:.06em;text-transform:none;\n  color:var(--ink-faint);margin-top:6px;font-size:13px;}\n.uob-adv .stakes{background:var(--paper);border:1px solid var(--line);padding:38px 36px;\n  box-shadow:0 14px 40px rgba(12,27,42,.07);}\n.uob-adv .stakes .sk-eye{font-family:var(--sans);font-size:10px;font-weight:600;letter-spacing:.2em;\n  text-transform:uppercase;color:var(--gold);margin-bottom:18px;}\n.uob-adv .stakes .sk-big{font-family:var(--serif);font-size:40px;font-weight:500;color:var(--navy);line-height:1;margin-bottom:6px;}\n.uob-adv .stakes .sk-big em{font-style:italic;color:var(--gold-dk);}\n.uob-adv .stakes .sk-sub{font-size:13px;color:var(--ink-soft);line-height:1.6;margin-bottom:24px;}\n.uob-adv .stakes .sk-line{display:flex;align-items:center;gap:14px;padding:13px 0;border-top:1px solid var(--line-soft);}\n.uob-adv .stakes .sk-line svg{width:20px;height:20px;color:var(--gold);flex-shrink:0;}\n.uob-adv .stakes .sk-line span{font-size:14px;color:var(--ink-mid);line-height:1.45;}\n.uob-adv .stakes .sk-line span b{color:var(--navy);font-weight:600;}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 7 \u00b7 CHANNELS (surfaces) \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\n.uob-adv .channels{background:var(--off-white);padding:100px 0;}\n.uob-adv .channels-head{max-width:780px;margin:0 auto 56px;text-align:center;}\n.uob-adv .channels-head h2{font-family:var(--serif);font-size:46px;font-weight:400;color:var(--navy);line-height:1.1;margin:22px 0 18px;}\n.uob-adv .channels-head h2 em{font-style:italic;color:var(--gold);}\n.uob-adv .channels-head p{font-size:17px;color:var(--ink-soft);line-height:1.7;}\n.uob-adv .ch-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;}\n.uob-adv .ch-card{background:var(--paper);border:1px solid var(--line);padding:34px 30px;\n  transition:transform .22s,box-shadow .22s;position:relative;overflow:hidden;}\n.uob-adv .ch-card::before{content:\"\";position:absolute;left:0;top:0;bottom:0;width:3px;background:var(--gold);\n  transform:scaleY(0);transform-origin:top;transition:transform .25s;}\n.uob-adv .ch-card:hover{transform:translateY(-4px);box-shadow:0 18px 44px rgba(12,27,42,.10);}\n.uob-adv .ch-card:hover::before{transform:scaleY(1);}\n.uob-adv .ch-ic{width:34px;height:34px;color:var(--gold);margin-bottom:20px;}\n.uob-adv .ch-card .ch-num{display:inline-flex;align-items:center;gap:8px;font-family:var(--sans);\n  font-size:11px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--gold-dk);\n  background:var(--gold-bg);border:1px solid var(--gold);border-radius:2px;padding:7px 13px;margin-bottom:16px;}\n.uob-adv .ch-card .ch-num b{color:var(--navy);font-weight:700;}\n.uob-adv .ch-card h3{font-family:var(--serif);font-size:25px;font-weight:500;color:var(--navy);line-height:1.12;margin-bottom:12px;}\n.uob-adv .ch-card h3 em{font-style:italic;color:var(--gold);}\n.uob-adv .ch-card p{font-size:13.5px;color:var(--ink-soft);line-height:1.66;}\n.uob-adv .ch-foot{margin-top:42px;text-align:center;font-family:var(--serif);font-size:21px;font-style:italic;\n  color:var(--ink-mid);max-width:760px;margin-left:auto;margin-right:auto;line-height:1.5;}\n.uob-adv .ch-foot em{color:var(--gold-dk);}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 8 \u00b7 WATCH \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\n.uob-adv .watch{background:var(--navy);color:#fff;padding:100px 0;position:relative;overflow:hidden;}\n.uob-adv .watch::before{content:\"\";position:absolute;bottom:-140px;left:-100px;width:440px;height:440px;\n  background:radial-gradient(circle,rgba(176,141,87,.12),transparent 62%);}\n.uob-adv .watch-head{text-align:center;max-width:680px;margin:0 auto 56px;position:relative;}\n.uob-adv .watch-head h2{font-family:var(--serif);font-size:44px;font-weight:400;line-height:1.1;margin:22px 0 16px;}\n.uob-adv .watch-head h2 em{font-style:italic;color:var(--gold-lt);}\n.uob-adv .watch-head p{font-size:16px;color:rgba(255,255,255,.74);line-height:1.7;}\n.uob-adv .watch-grid{display:grid;grid-template-columns:1fr 1fr;gap:26px;position:relative;}\n.uob-adv .watch-card{background:rgba(255,255,255,.04);border:1px solid rgba(255,255,255,.12);overflow:hidden;\n  transition:border-color .22s,transform .22s;}\n.uob-adv .watch-card:hover{border-color:var(--gold);transform:translateY(-3px);}\n.uob-adv .watch-thumb{aspect-ratio:16\/9;background:linear-gradient(135deg,var(--navy-light),var(--navy-mid));\n  position:relative;display:flex;align-items:center;justify-content:center;border-bottom:1px solid rgba(255,255,255,.1);}\n.uob-adv .watch-thumb::before{content:\"\";position:absolute;inset:0;\n  background-image:linear-gradient(rgba(255,255,255,.04) 1px,transparent 1px),\n                   linear-gradient(90deg,rgba(255,255,255,.04) 1px,transparent 1px);background-size:34px 34px;}\n.uob-adv .play{width:76px;height:76px;border-radius:50%;border:1.5px solid var(--gold-lt);display:flex;\n  align-items:center;justify-content:center;position:relative;background:rgba(12,27,42,.4);\n  transition:background .22s,transform .22s;}\n.uob-adv .watch-card:hover .play{background:var(--gold);transform:scale(1.06);}\n.uob-adv .play svg{width:24px;height:24px;color:var(--gold-lt);margin-left:3px;transition:color .22s;}\n.uob-adv .watch-card:hover .play svg{color:#fff;}\n.uob-adv .watch-meta{padding:28px 30px;}\n.uob-adv .watch-meta .tag{font-family:var(--sans);font-size:10px;font-weight:600;letter-spacing:.22em;\n  text-transform:uppercase;color:var(--gold-lt);margin-bottom:12px;display:block;}\n.uob-adv .watch-meta h4{font-family:var(--serif);font-size:24px;font-weight:500;line-height:1.18;margin-bottom:10px;}\n.uob-adv .watch-meta p{font-size:14px;color:rgba(255,255,255,.7);line-height:1.6;}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 9 \u00b7 LANDINGS \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\n.uob-adv .explore{background:var(--off-white);padding:100px 0;}\n.uob-adv .explore-head{text-align:center;max-width:680px;margin:0 auto 54px;}\n.uob-adv .explore-head h2{font-family:var(--serif);font-size:44px;font-weight:400;color:var(--navy);line-height:1.1;margin:22px 0 14px;}\n.uob-adv .explore-head h2 em{font-style:italic;color:var(--gold);}\n.uob-adv .explore-head p{font-size:16px;color:var(--ink-soft);line-height:1.7;}\n.uob-adv .land-grid{display:grid;grid-template-columns:1fr 1fr;gap:24px;}\n.uob-adv .land-card{display:flex;flex-direction:column;background:var(--paper);border:1px solid var(--line);\n  padding:40px 38px;transition:transform .22s,box-shadow .22s,border-color .22s;position:relative;}\n.uob-adv .land-card:hover{transform:translateY(-4px);box-shadow:0 20px 50px rgba(12,27,42,.12);border-color:var(--gold);}\n.uob-adv .land-card .lc-num{font-family:var(--sans);font-size:11px;letter-spacing:.18em;color:var(--gold);margin-bottom:18px;}\n.uob-adv .land-card h3{font-family:var(--serif);font-size:30px;font-weight:500;color:var(--navy);line-height:1.12;margin-bottom:14px;}\n.uob-adv .land-card h3 em{font-style:italic;color:var(--gold);}\n.uob-adv .land-card p{font-size:15px;color:var(--ink-soft);line-height:1.7;margin-bottom:28px;flex:1;}\n.uob-adv .land-card .lc-go{font-family:var(--sans);font-size:12px;font-weight:600;letter-spacing:.2em;\n  text-transform:uppercase;color:var(--navy);display:inline-flex;align-items:center;gap:10px;transition:gap .22s,color .22s;}\n.uob-adv .land-card:hover .lc-go{gap:16px;color:var(--gold-dk);}\n.uob-adv .land-card .lc-go svg{width:16px;height:16px;}\n.uob-adv .land-card .lc-btn{align-self:flex-start;text-align:left;}\n.uob-adv .land-card:hover .lc-btn{background:var(--gold-dk);border-color:var(--gold-dk);transform:translateY(-1px);}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 DISRUPTIVE-MODEL GRAPHICS (clean) \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\n.uob-adv .gfx{max-width:980px;margin:60px auto 0;}\n.uob-adv .gfx-title{text-align:center;font-family:var(--serif);font-size:26px;font-weight:500;\n  color:var(--navy);margin-bottom:6px;}\n.uob-adv .gfx-title em{font-style:italic;color:var(--gold-dk);}\n.uob-adv .gfx-title.light{color:#fff;}\n.uob-adv .gfx-title.light em{color:var(--gold-lt);}\n.uob-adv .gfx svg{width:100%;height:auto;display:block;}\n.uob-adv .gfx-cap{text-align:center;font-family:var(--sans);font-size:12px;font-weight:500;\n  letter-spacing:.14em;text-transform:uppercase;color:var(--ink-faint);margin-top:18px;}\n.uob-adv .gfx-cap.light{color:rgba(255,255,255,.55);}\n\/* device image blocks *\/\n.uob-adv .device-hero{max-width:1000px;margin:64px auto 0;background:transparent;overflow:hidden;}\n.uob-adv .device-hero img{width:100%;height:auto;display:block;}\n.uob-adv .device-hero .ph-box{aspect-ratio:16\/7;background:var(--cream);border:1px solid var(--line);\n  display:flex;flex-direction:column;align-items:center;justify-content:center;}\n.uob-adv .device-hero .ph-mark{font-family:var(--sans);font-size:11px;font-weight:600;letter-spacing:.18em;\n  text-transform:uppercase;color:var(--ink-faint);text-align:center;line-height:1.7;padding:0 20px;}\n.uob-adv .device-hero .ph-mark svg{width:38px;height:38px;color:var(--gold);margin:0 auto 14px;opacity:.55;}\n.uob-adv .device-strip{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;max-width:1000px;margin:56px auto 0;}\n.uob-adv .device-ph{position:relative;aspect-ratio:16\/9;background:var(--navy);border:1px solid var(--line);\n  display:flex;flex-direction:column;align-items:center;justify-content:center;overflow:hidden;}\n.uob-adv .device-ph img{width:100%;height:100%;object-fit:cover;display:block;}\n.uob-adv .device-ph .ph-mark{font-family:var(--sans);font-size:10px;font-weight:600;letter-spacing:.16em;\n  text-transform:uppercase;color:var(--ink-faint);text-align:center;padding:0 16px;line-height:1.6;}\n.uob-adv .device-ph .ph-mark svg{width:30px;height:30px;color:var(--gold);margin:0 auto 12px;opacity:.55;}\n.uob-adv .device-cap{text-align:center;font-family:var(--sans);font-size:12px;font-weight:500;\n  letter-spacing:.14em;text-transform:uppercase;color:var(--ink-faint);margin-top:22px;}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 BILINGUAL CLOSING NOTE \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\n.uob-adv .biling{background:var(--cream);padding:90px 0;}\n.uob-adv .biling-inner{max-width:940px;margin:0 auto;text-align:center;}\n.uob-adv .biling-inner h2{font-family:var(--serif);font-size:42px;font-weight:400;color:var(--navy);\n  line-height:1.14;margin:22px 0 22px;}\n.uob-adv .biling-inner h2 em{font-style:italic;color:var(--gold);}\n.uob-adv .biling-inner p{font-size:17px;color:var(--ink-soft);line-height:1.76;max-width:780px;margin:0 auto;}\n.uob-adv .biling-inner p strong{color:var(--ink-mid);font-weight:600;}\n.uob-adv .biling-stats{display:grid;grid-template-columns:repeat(4,1fr);gap:0;margin-top:48px;\n  border-top:1px solid var(--line);border-bottom:1px solid var(--line);}\n.uob-adv .biling-stat{padding:32px 18px;border-right:1px solid var(--line);}\n.uob-adv .biling-stat:last-child{border-right:none;}\n.uob-adv .biling-stat .bs-n{font-family:var(--serif);font-size:38px;font-weight:500;color:var(--gold-dk);line-height:1;margin-bottom:10px;}\n.uob-adv .biling-stat .bs-l{font-family:var(--sans);font-size:11px;font-weight:500;letter-spacing:.1em;\n  color:var(--ink-soft);line-height:1.5;}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 10 \u00b7 CONTACT \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\n.uob-adv .contact{background:var(--navy);color:#fff;padding:104px 0;position:relative;overflow:hidden;}\n.uob-adv .contact::before{content:\"\";position:absolute;inset:0;\n  background-image:radial-gradient(circle at 22% 28%,rgba(176,141,87,.14),transparent 46%),\n                   radial-gradient(circle at 80% 72%,rgba(176,141,87,.10),transparent 50%);}\n.uob-adv .contact-block{position:relative;max-width:780px;margin:0 auto;text-align:center;}\n.uob-adv .contact-block h2{font-family:var(--serif);font-size:46px;font-weight:400;line-height:1.1;margin:24px 0 22px;}\n.uob-adv .contact-block h2 em{font-style:italic;color:var(--gold-lt);}\n.uob-adv .contact-block p{font-size:17px;color:rgba(255,255,255,.82);line-height:1.74;max-width:640px;margin:0 auto;}\n.uob-adv .demo-plate{position:relative;margin:46px auto 0;max-width:520px;background:rgba(176,141,87,.10);\n  border:1px solid var(--gold-lt);border-radius:2px;padding:26px 34px;display:flex;flex-direction:column;\n  align-items:center;gap:12px;animation:uobBob 2.4s ease-in-out infinite;}\n.uob-adv .demo-plate .dp-label{font-family:var(--sans);font-size:14px;font-weight:600;letter-spacing:.18em;\n  text-transform:uppercase;color:var(--gold-lt);text-align:center;}\n.uob-adv .demo-plate .dp-arrow{width:26px;height:26px;color:var(--gold-lt);}\n@keyframes uobBob{0%,100%{transform:translateY(0);}50%{transform:translateY(6px);}}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 TRACK NOTE \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\n.uob-adv .tracknote{background:#fbf6ea;border:1px dashed var(--gold);padding:26px 30px;margin:0 auto;\n  max-width:1100px;border-radius:2px;}\n.uob-adv .tracknote .tn-tag{font-family:var(--sans);font-size:10px;font-weight:700;letter-spacing:.22em;\n  text-transform:uppercase;color:var(--gold-dk);margin-bottom:10px;display:flex;align-items:center;gap:10px;}\n.uob-adv .tracknote .tn-tag svg{width:15px;height:15px;}\n.uob-adv .tracknote p{font-size:13px;color:var(--ink-mid);line-height:1.65;}\n.uob-adv .tracknote code{font-family:var(--sans);font-size:12px;background:#f3ead3;padding:1px 6px;border-radius:2px;color:var(--gold-dk);}\n\n\/* \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 RESPONSIVE \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 *\/\n@media(max-width:980px){\n  .uob-adv .hero h1{font-size:46px;}\n  .uob-adv .hero-lede{font-size:20px;}\n  .uob-adv .hero-stats{grid-template-columns:repeat(2,1fr);gap:28px 0;}\n  .uob-adv .hero-stat{padding:0 18px;}\n  .uob-adv .shift-cols{grid-template-columns:1fr;}\n  .uob-adv .shift-arrow{width:auto;padding:18px 0;}\n  .uob-adv .shift-arrow svg{transform:rotate(90deg);}\n  .uob-adv .funnel-head h2{font-size:38px;}\n  .uob-adv .stages{grid-template-columns:1fr;}\n  .uob-adv .stage{border-right:none;border-bottom:1px solid rgba(255,255,255,.10);}\n  .uob-adv .stage .s-arrow{top:auto;bottom:-13px;right:50%;transform:translateX(50%);}\n  .uob-adv .stage .s-arrow svg{transform:rotate(90deg);}\n  .uob-adv .biz-cols,.uob-adv .ch-grid,.uob-adv .quote-inner,.uob-adv .watch-grid,\n  .uob-adv .land-grid{grid-template-columns:1fr;}\n  .uob-adv .quote-inner{gap:34px;}\n  .uob-adv .device-strip{grid-template-columns:1fr;}\n  .uob-adv .biling-stats{grid-template-columns:1fr 1fr;}\n  .uob-adv .biling-stat:nth-child(2){border-right:none;}\n  .uob-adv .biling-stat:nth-child(1),.uob-adv .biling-stat:nth-child(2){border-bottom:1px solid var(--line);}\n}\n@media(max-width:560px){\n  .uob-adv .wrap,.uob-adv .wrap-narrow{padding:0 22px;}\n  .uob-adv .hero{padding:72px 0 60px;}\n  .uob-adv .hero h1{font-size:38px;}\n  .uob-adv .hero-stats{grid-template-columns:1fr 1fr;}\n  .uob-adv .shift-head h2,.uob-adv .enginebar h2,.uob-adv .funnel-head h2,.uob-adv .category-head h2,\n  .uob-adv .channels-head h2,.uob-adv .watch-head h2,.uob-adv .explore-head h2,.uob-adv .contact-block h2,\n  .uob-adv .biling-inner h2{font-size:30px;}\n  .uob-adv .quote blockquote{font-size:25px;}\n  .uob-adv .cas-base{flex-direction:column;text-align:center;}\n  .uob-adv .cas-base .cb-text{text-align:center;}\n  .uob-adv .biling-stats{grid-template-columns:1fr;}\n  .uob-adv .biling-stat{border-right:none;border-bottom:1px solid var(--line);}\n  .uob-adv .biling-stat:last-child{border-bottom:none;}\n}\n<\/style>\n\n<!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 1 \u00b7 HERO \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n<section class=\"hero\">\n  <div class=\"hero-grid\"><\/div>\n  <div class=\"wrap hero-inner\">\n    <div class=\"kicker\">ADVERTISING&nbsp;&nbsp;\u00b7&nbsp;&nbsp;THE MOST INTELLIGENT ACTIVATION SYSTEM<\/div>\n    <span class=\"eyebrow light\">For Advertisers<\/span>\n    <h1>Stop buying <em>impressions.<\/em><br\/>Start buying <em>qualified intent.<\/em><\/h1>\n    <p class=\"hero-lede\">USA Onboard is not a better way to buy media. It is a different kind of asset: a single intelligence system that scores each reader's buying intent and activates it, automatically, across every channel we own.<\/p>\n    <div class=\"hero-stats\">\n      <div class=\"hero-stat\"><div class=\"num\">0<em>&#8202;-&#8202;<\/em>100<\/div><div class=\"lbl\">The Intent Score<br\/>Behind It All<\/div><\/div>\n      <div class=\"hero-stat\"><div class=\"num\">3<\/div><div class=\"lbl\">Automated<br\/>Activation Stages<\/div><\/div>\n      <div class=\"hero-stat\"><div class=\"num\">6<\/div><div class=\"lbl\">Channels, One<br\/>Connected Engine<\/div><\/div>\n      <div class=\"hero-stat\"><div class=\"num\">1<\/div><div class=\"lbl\">Integrated System,<br\/>Not Scattered Tools<\/div><\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 2 \u00b7 PARADIGM \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n<section class=\"shift\">\n  <div class=\"wrap\">\n    <div class=\"shift-head\">\n      <span class=\"eyebrow center\">The Two Business Models<\/span>\n      <h2>One model sells <em>volume.<\/em><br\/>The other sells <em>intention.<\/em><\/h2>\n    <\/div>\n    <div class=\"shift-cols\">\n      <div class=\"shift-card old\">\n        <span class=\"shift-tag\">The CPM Model<\/span>\n        <h3>Sell impressions in bulk. Hope a few are relevant.<\/h3>\n        <p>Traditional titles broadcast to a largely undifferentiated audience and trust that a small fraction matters. The advertiser pays for every single one, the buyer and the bystander alike, and never learns who was who.<\/p>\n        <div class=\"equation\">More impressions  =  More cost  =  More waste<\/div>\n      <\/div>\n      <div class=\"shift-arrow\">\n        <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\"><path d=\"M5 12h14M13 6l6 6-6 6\"\/><\/svg>\n      <\/div>\n      <div class=\"shift-card new\">\n        <span class=\"shift-tag\">The Intent Activation Model<\/span>\n        <h3>Know everyone. Activate only the <em>ready.<\/em><\/h3>\n        <p>USA Onboard works on a proprietary base of 70,000+ known, very-high-net-worth contacts, every one of them audited for intent across 128 specific categories. We do not guess at a crowd. We know who can actually buy, and we reach them when their intent is live.<\/p>\n        <div class=\"equation\">Right person  \u00d7  Real capacity  \u00d7  Right moment  =  A qualified lead<\/div>\n      <\/div>\n    <\/div>\n\n    <div class=\"gfx\">\n      <div class=\"gfx-title\">Two audiences that look alike, and could not be more <em>different<\/em><\/div>\n      <svg viewBox=\"0 0 920 340\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" role=\"img\" aria-label=\"Anonymous crowd versus a known, wealth-qualified base\">\n        <!-- TRADITIONAL ROW -->\n        <text x=\"20\" y=\"40\" font-family=\"Jost,sans-serif\" font-size=\"13\" font-weight=\"600\" letter-spacing=\"2\" fill=\"#8b2e2a\">THE TRADITIONAL BUY<\/text>\n        <text x=\"20\" y=\"62\" font-family=\"Jost,sans-serif\" font-size=\"14\" fill=\"#4a4a4a\">An anonymous crowd. They do not know who is who.<\/text>\n        <!-- grid of identical anonymous dots -->\n        <g fill=\"#c9b9a0\">\n          <circle cx=\"40\" cy=\"92\" r=\"7\"\/><circle cx=\"72\" cy=\"92\" r=\"7\"\/><circle cx=\"104\" cy=\"92\" r=\"7\"\/><circle cx=\"136\" cy=\"92\" r=\"7\"\/><circle cx=\"168\" cy=\"92\" r=\"7\"\/><circle cx=\"200\" cy=\"92\" r=\"7\"\/><circle cx=\"232\" cy=\"92\" r=\"7\"\/><circle cx=\"264\" cy=\"92\" r=\"7\"\/><circle cx=\"296\" cy=\"92\" r=\"7\"\/><circle cx=\"328\" cy=\"92\" r=\"7\"\/><circle cx=\"360\" cy=\"92\" r=\"7\"\/><circle cx=\"392\" cy=\"92\" r=\"7\"\/>\n          <circle cx=\"40\" cy=\"120\" r=\"7\"\/><circle cx=\"72\" cy=\"120\" r=\"7\"\/><circle cx=\"104\" cy=\"120\" r=\"7\"\/><circle cx=\"136\" cy=\"120\" r=\"7\"\/><circle cx=\"168\" cy=\"120\" r=\"7\"\/><circle cx=\"200\" cy=\"120\" r=\"7\"\/><circle cx=\"232\" cy=\"120\" r=\"7\"\/><circle cx=\"264\" cy=\"120\" r=\"7\"\/><circle cx=\"296\" cy=\"120\" r=\"7\"\/><circle cx=\"328\" cy=\"120\" r=\"7\"\/><circle cx=\"360\" cy=\"120\" r=\"7\"\/><circle cx=\"392\" cy=\"120\" r=\"7\"\/>\n        <\/g>\n        <text x=\"430\" y=\"100\" font-family=\"Cormorant Garamond,serif\" font-size=\"20\" font-style=\"italic\" fill=\"#8b2e2a\">No names.<\/text>\n        <text x=\"430\" y=\"126\" font-family=\"Cormorant Garamond,serif\" font-size=\"20\" font-style=\"italic\" fill=\"#8b2e2a\">No wealth signal. No intent.<\/text>\n\n        <!-- divider -->\n        <line x1=\"20\" y1=\"170\" x2=\"900\" y2=\"170\" stroke=\"#ebe4d4\" stroke-width=\"1\"\/>\n\n        <!-- ONBOARD ROW -->\n        <text x=\"20\" y=\"206\" font-family=\"Jost,sans-serif\" font-size=\"13\" font-weight=\"600\" letter-spacing=\"2\" fill=\"#b08d57\">THE USA ONBOARD BASE<\/text>\n        <text x=\"20\" y=\"228\" font-family=\"Jost,sans-serif\" font-size=\"14\" fill=\"#4a4a4a\">70,000+ known contacts of very high net worth, each one read on intent.<\/text>\n        <!-- same grid, but qualified: navy known + gold = in-market -->\n        <g fill=\"#0c1b2a\">\n          <circle cx=\"40\" cy=\"262\" r=\"7\"\/><circle cx=\"72\" cy=\"262\" r=\"7\"\/><circle cx=\"104\" cy=\"262\" r=\"7\"\/><circle cx=\"136\" cy=\"262\" r=\"7\"\/><circle cx=\"168\" cy=\"262\" r=\"7\"\/><circle cx=\"200\" cy=\"262\" r=\"7\"\/><circle cx=\"232\" cy=\"262\" r=\"7\"\/><circle cx=\"264\" cy=\"262\" r=\"7\"\/><circle cx=\"296\" cy=\"262\" r=\"7\"\/><circle cx=\"328\" cy=\"262\" r=\"7\"\/><circle cx=\"360\" cy=\"262\" r=\"7\"\/><circle cx=\"392\" cy=\"262\" r=\"7\"\/>\n          <circle cx=\"40\" cy=\"290\" r=\"7\"\/><circle cx=\"72\" cy=\"290\" r=\"7\"\/><circle cx=\"104\" cy=\"290\" r=\"7\"\/><circle cx=\"136\" cy=\"290\" r=\"7\"\/><circle cx=\"168\" cy=\"290\" r=\"7\"\/><circle cx=\"200\" cy=\"290\" r=\"7\"\/><circle cx=\"232\" cy=\"290\" r=\"7\"\/><circle cx=\"264\" cy=\"290\" r=\"7\"\/><circle cx=\"296\" cy=\"290\" r=\"7\"\/><circle cx=\"328\" cy=\"290\" r=\"7\"\/><circle cx=\"360\" cy=\"290\" r=\"7\"\/><circle cx=\"392\" cy=\"290\" r=\"7\"\/>\n        <\/g>\n        <!-- highlight the in-market ones in gold -->\n        <g fill=\"#b08d57\">\n          <circle cx=\"104\" cy=\"262\" r=\"8\"\/><circle cx=\"264\" cy=\"262\" r=\"8\"\/><circle cx=\"200\" cy=\"290\" r=\"8\"\/><circle cx=\"360\" cy=\"290\" r=\"8\"\/>\n        <\/g>\n        <text x=\"430\" y=\"270\" font-family=\"Cormorant Garamond,serif\" font-size=\"20\" font-style=\"italic\" fill=\"#8a6b38\">Every contact known and scored.<\/text>\n        <text x=\"430\" y=\"296\" font-family=\"Jost,sans-serif\" font-size=\"13\" fill=\"#6a6a6a\"><tspan fill=\"#b08d57\" font-weight=\"700\">\u25cf<\/tspan> the ones in-market right now, activated<\/text>\n      <\/svg>\n      <div class=\"gfx-cap\">The crowd and the base may be the same size. Only one tells you who can actually buy<\/div>\n    <\/div>\n  <\/div>\n\n<\/section>\n\n<!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 3 \u00b7 ENGINE INTRO BAND \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n<section class=\"enginebar\" id=\"engine\">\n  <div class=\"wrap\">\n    <div class=\"enginebar-inner\">\n      <span class=\"eyebrow center\">Audience Quality Is The Product<\/span>\n      <h2>The star of every channel is the same: <em>the engine that knows who is ready.<\/em><\/h2>\n      <p>Print, email, digital, brand content and guides are where your brand appears. But what makes any of them worth buying is the intelligence beneath them. <strong>The Intelligent Activation Engine<\/strong> is not a feature inside one channel. It is the system that turns reading behavior into a measurable, actionable funnel, and it powers the targeting of everything else.<\/p>\n      <p>Our entire base, 70,000+ contacts of very high net worth, is audited for intent across <strong>128 specific product categories<\/strong>. Every contact carries a live score in each one, so we know not only who is interested, but who has the capacity to buy.<\/p>\n    <\/div>\n\n    <div class=\"gfx\">\n      <div class=\"gfx-title\">One contact, scored in <em>real time<\/em><\/div>\n      <svg viewBox=\"0 0 920 320\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" role=\"img\" aria-label=\"Reader journey rising score over time\">\n        <!-- y guide labels -->\n        <text x=\"20\" y=\"44\" font-family=\"Jost,sans-serif\" font-size=\"10\" letter-spacing=\"1.5\" fill=\"#b9b09c\">SCORE 100<\/text>\n        <text x=\"20\" y=\"214\" font-family=\"Jost,sans-serif\" font-size=\"10\" letter-spacing=\"1.5\" fill=\"#b9b09c\">SCORE 0<\/text>\n        <!-- baseline -->\n        <line x1=\"20\" y1=\"210\" x2=\"900\" y2=\"210\" stroke=\"#ddd5c5\" stroke-width=\"1.5\"\/>\n        <!-- hot threshold -->\n        <line x1=\"20\" y1=\"74\" x2=\"760\" y2=\"74\" stroke=\"#c9a96e\" stroke-width=\"1\" stroke-dasharray=\"3 5\" opacity=\"0.7\"\/>\n        <text x=\"900\" y=\"78\" text-anchor=\"end\" font-family=\"Jost,sans-serif\" font-size=\"10\" letter-spacing=\"1\" fill=\"#8a6b38\">HOT, READY TO ACTIVATE<\/text>\n        <!-- rising curve -->\n        <path d=\"M120,196 C260,192 340,162 470,130 C580,104 660,80 800,56\" fill=\"none\" stroke=\"#b08d57\" stroke-width=\"3\"\/>\n        <!-- node 1 -->\n        <circle cx=\"120\" cy=\"196\" r=\"7\" fill=\"#0c1b2a\"\/>\n        <text x=\"120\" y=\"178\" text-anchor=\"middle\" font-family=\"Cormorant Garamond,serif\" font-size=\"19\" fill=\"#9a9a9a\">18<\/text>\n        <text x=\"120\" y=\"248\" text-anchor=\"middle\" font-family=\"Jost,sans-serif\" font-size=\"11\" font-weight=\"600\" letter-spacing=\"1\" fill=\"#2c2c2c\">FIRST READ<\/text>\n        <!-- node 2 -->\n        <circle cx=\"470\" cy=\"130\" r=\"7\" fill=\"#0c1b2a\"\/>\n        <text x=\"470\" y=\"112\" text-anchor=\"middle\" font-family=\"Cormorant Garamond,serif\" font-size=\"19\" fill=\"#8a6b38\">58<\/text>\n        <text x=\"470\" y=\"248\" text-anchor=\"middle\" font-family=\"Jost,sans-serif\" font-size=\"11\" font-weight=\"600\" letter-spacing=\"1\" fill=\"#2c2c2c\">REPEAT VISITS<\/text>\n        <!-- node 3 -->\n        <circle cx=\"800\" cy=\"56\" r=\"7\" fill=\"#0c1b2a\"\/>\n        <text x=\"800\" y=\"38\" text-anchor=\"middle\" font-family=\"Cormorant Garamond,serif\" font-size=\"19\" font-style=\"italic\" fill=\"#8a6b38\">91<\/text>\n        <text x=\"800\" y=\"248\" text-anchor=\"middle\" font-family=\"Jost,sans-serif\" font-size=\"11\" font-weight=\"600\" letter-spacing=\"1\" fill=\"#2c2c2c\">DEEP READ + DOWNLOAD<\/text>\n      <\/svg>\n      <div class=\"gfx-cap\">From a first article to an in-market score, the engine watches and updates continuously<\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 4 \u00b7 THE FUNNEL \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n<section class=\"funnel\">\n  <div class=\"wrap\">\n    <div class=\"funnel-head\">\n      <span class=\"eyebrow light center\">The Intelligent Activation Engine<\/span>\n      <h2>Detect. Amplify. <em>Activate.<\/em><\/h2>\n      <p>A single connected system, not three tools sold by the piece. Three stages, one continuous funnel, each stage feeding richer signal into the next, until intention becomes a named lead.<\/p>\n    <\/div>\n\n    <!-- CAS base -->\n    <div class=\"cas-base\">\n      <svg class=\"cb-ic\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"><path d=\"M12 2a10 10 0 1 0 10 10\"\/><path d=\"M12 6v6l4 2\"\/><path d=\"M22 12a10 10 0 0 0-10-10\"\/><\/svg>\n      <div class=\"cb-text\">\n        <b>The foundation: the <em>Commercial Activation Score<\/em><\/b>\n        <span>A 0 to 100 intent score, per reader and per category, computed continuously from profile, assets, content behavior and demographics. It powers all three stages, and the segmentation of every channel.<\/span>\n      <\/div>\n    <\/div>\n\n    <div class=\"funnel-flowlabel\">The three-stage funnel, built on the score<\/div>\n\n    <div class=\"stages\">\n      <div class=\"stage s1\">\n        <div class=\"s-arrow\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\"><path d=\"M5 12h14M13 6l6 6-6 6\"\/><\/svg><\/div>\n        <div class=\"s-n\">Stage 01<\/div>\n        <div class=\"s-verb\">Detect<\/div>\n        <svg class=\"s-ic\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\"><circle cx=\"11\" cy=\"11\" r=\"7\"\/><path d=\"M21 21l-4.3-4.3\"\/><\/svg>\n        <h3>Always-On <em>Detection<\/em><\/h3>\n        <p>The broad net. When a reader crosses a high intent threshold in a category you choose, the system sends a pre-designed campaign automatically. It captures qualified intent at scale and opens the conversation.<\/p>\n        <div class=\"s-trigger\">\n          <div class=\"tl\">Trigger<\/div>\n          <div class=\"tv\">Intent Score reaches the detection threshold in your category<\/div>\n        <\/div>\n        <div class=\"s-result\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\"><path d=\"M20 6L9 17l-5-5\"\/><\/svg>A pre-designed campaign reaches the reader, automatically<\/div>\n      <\/div>\n\n      <div class=\"stage s2\">\n        <div class=\"s-arrow\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\"><path d=\"M5 12h14M13 6l6 6-6 6\"\/><\/svg><\/div>\n        <div class=\"s-n\">Stage 02<\/div>\n        <div class=\"s-verb\">Amplify<\/div>\n        <svg class=\"s-ic\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\"><path d=\"M4 4h13l3 3v13H4z\"\/><path d=\"M8 11h8M8 15h5\"\/><\/svg>\n        <h3>Reader-Time <em>Trigger<\/em><\/h3>\n        <p>The most differentiated capability. When an already high-intent reader reads most of an article featuring your specific product, the system dispatches a personalized message about that exact product, while attention is at its peak.<\/p>\n        <div class=\"s-trigger\">\n          <div class=\"tl\">Trigger<\/div>\n          <div class=\"tv\">High category intent, plus deep reading of your product's article<\/div>\n        <\/div>\n        <div class=\"s-result\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\"><path d=\"M20 6L9 17l-5-5\"\/><\/svg>A personalized message about the exact product just read<\/div>\n      <\/div>\n\n      <div class=\"stage s3\">\n        <div class=\"s-arrow\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\"><path d=\"M5 12h14M13 6l6 6-6 6\"\/><\/svg><\/div>\n        <div class=\"s-n\">Stage 03<\/div>\n        <div class=\"s-verb\">Activate<\/div>\n        <svg class=\"s-ic\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\"><path d=\"M16 21v-2a4 4 0 0 0-4-4H6a4 4 0 0 0-4 4v2\"\/><circle cx=\"9\" cy=\"7\" r=\"4\"\/><path d=\"M19 8v6M22 11h-6\"\/><\/svg>\n        <h3>Activated <em>Qualified Leads<\/em><\/h3>\n        <p>The handoff. When a detected reader actively engages, a click, a download, a form, they are shown an explicit consent prompt. Once they consent, you receive a full dossier and contact data, delivered to your CRM.<\/p>\n        <div class=\"s-trigger\">\n          <div class=\"tl\">Trigger<\/div>\n          <div class=\"tv\">The reader takes a direct action, then grants explicit consent<\/div>\n        <\/div>\n        <div class=\"s-result\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\"><path d=\"M20 6L9 17l-5-5\"\/><\/svg>A named, profiled, consented lead in your CRM<\/div>\n      <\/div>\n    <\/div>\n\n    <div class=\"funnel-foot\">\n      <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\"><path d=\"M12 2l8 4v6c0 5-3.5 8-8 10-4.5-2-8-5-8-10V6z\"\/><path d=\"M9 12l2 2 4-4\"\/><\/svg>\n      <p>A built-in cooldown protects your audience from over-messaging, so the engine never degrades the very readers it depends on. Consent is explicit and per advertiser, with a time-stamped record. <em>USA Onboard never sells its database.<\/em><\/p>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 5 \u00b7 CATEGORY OF PRODUCT \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n<section class=\"category\">\n  <div class=\"wrap\">\n    <div class=\"category-head\">\n      <span class=\"eyebrow center\">Why This Is A Different Category<\/span>\n      <h2>Not better targeting. A <em>different asset entirely.<\/em><\/h2>\n      <p>Compared only to luxury magazines, USA Onboard looks like a sharper media buy. That comparison undersells what it is. The product is a scored, segmentable, traceable, real-time activation system. The right benchmark is not a page rate. It is the cost of a qualified lead.<\/p>\n    <\/div>\n    <div class=\"biz-cols\">\n      <div class=\"biz-cell old\">\n        <div class=\"bz-tag\">The Traditional Buy<\/div>\n        <h3>You purchase reach, and absorb the waste<\/h3>\n        <p>You buy a fixed number of impressions against a broad audience. You cannot see who was relevant, cannot time the message to intent, and cannot follow anyone from interest to action. The model ends at the impression.<\/p>\n        <div class=\"bz-metric\">The unit you buy: an impression<\/div>\n      <\/div>\n      <div class=\"biz-cell us\">\n        <div class=\"bz-tag\">The USA Onboard Activation<\/div>\n        <h3>You purchase <em>qualified intent,<\/em> and follow it to a lead<\/h3>\n        <p>You buy access to readers the engine has scored as in-market, reached at the right moment, across every channel, and carried through a funnel that ends in a named, consented prospect. The model ends at the lead.<\/p>\n        <div class=\"bz-metric\">The unit you buy: a qualified lead<\/div>\n      <\/div>\n    <\/div>\n\n    <div class=\"gfx\">\n      <div class=\"gfx-title\">Why more reach is not more <em>value<\/em><\/div>\n      <svg viewBox=\"0 0 920 360\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" role=\"img\" aria-label=\"Reach versus value, two diverging curves\">\n        <!-- axes -->\n        <line x1=\"90\" y1=\"40\" x2=\"90\" y2=\"300\" stroke=\"#ddd5c5\" stroke-width=\"1.5\"\/>\n        <line x1=\"90\" y1=\"300\" x2=\"880\" y2=\"300\" stroke=\"#ddd5c5\" stroke-width=\"1.5\"\/>\n        <!-- axis labels, clear of curves -->\n        <text x=\"84\" y=\"34\" text-anchor=\"end\" font-family=\"Jost,sans-serif\" font-size=\"11\" font-weight=\"600\" letter-spacing=\"1.5\" fill=\"#9a9a9a\">VALUE<\/text>\n        <text x=\"880\" y=\"324\" text-anchor=\"end\" font-family=\"Jost,sans-serif\" font-size=\"11\" font-weight=\"600\" letter-spacing=\"1.5\" fill=\"#9a9a9a\">MORE REACH<\/text>\n        <!-- traditional descending (red dashed) -->\n        <path d=\"M120,120 C320,150 540,232 850,278\" fill=\"none\" stroke=\"#8b2e2a\" stroke-width=\"2.5\" stroke-dasharray=\"6 5\"\/>\n        <!-- onboard ascending (gold solid) -->\n        <path d=\"M120,280 C320,256 520,150 850,70\" fill=\"none\" stroke=\"#b08d57\" stroke-width=\"3.5\"\/>\n        <!-- end-of-line labels, placed at line ends with vertical separation, no overlap -->\n        <circle cx=\"850\" cy=\"278\" r=\"5\" fill=\"#8b2e2a\"\/>\n        <text x=\"838\" y=\"296\" text-anchor=\"end\" font-family=\"Jost,sans-serif\" font-size=\"12\" font-style=\"italic\" fill=\"#8b2e2a\">traditional reach dilutes<\/text>\n        <circle cx=\"850\" cy=\"70\" r=\"6\" fill=\"#b08d57\"\/>\n        <text x=\"838\" y=\"60\" text-anchor=\"end\" font-family=\"Jost,sans-serif\" font-size=\"12\" font-weight=\"600\" fill=\"#8a6b38\">scored intent compounds<\/text>\n        <!-- crossover point with a clean leader line to a label parked in open space, lower-left -->\n        <circle cx=\"437\" cy=\"201\" r=\"6\" fill=\"#0c1b2a\"\/>\n        <line x1=\"437\" y1=\"201\" x2=\"300\" y2=\"255\" stroke=\"#0c1b2a\" stroke-width=\"1\" stroke-dasharray=\"2 3\"\/>\n        <text x=\"300\" y=\"274\" text-anchor=\"middle\" font-family=\"Cormorant Garamond,serif\" font-size=\"18\" font-style=\"italic\" fill=\"#2c2c2c\">the inversion<\/text>\n      <\/svg>\n      <div class=\"gfx-cap\">Past a point, every extra impression adds cost, not value. Qualified intent reverses the curve<\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 6 \u00b7 QUOTE + STAKES \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n<section class=\"quote\">\n  <div class=\"wrap\">\n    <div class=\"quote-inner\">\n      <div class=\"quote-text\">\n        <div class=\"quote-mark\">&ldquo;<\/div>\n        <blockquote>One of our greatest challenges is telling a curious browser apart from a real prospect. For every hour we spend on the merely <em>curious,<\/em> we are not attending a buyer who is actually ready.<\/blockquote>\n        <div class=\"attr\">Commercial Director, Leading Yacht Brand\n          <span>On the true cost of unqualified attention<\/span>\n        <\/div>\n      <\/div>\n      <div class=\"stakes\">\n        <div class=\"sk-eye\">Why The Math Changes<\/div>\n        <div class=\"sk-big\">$300K to <em>$25M<\/em><\/div>\n        <div class=\"sk-sub\">The revenue a single yacht sale can represent for a builder like Azimut, Ferretti or Sunseeker.<\/div>\n        <div class=\"sk-line\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.8\"><path d=\"M18 6L6 18M6 6l12 12\"\/><\/svg><span><b>50,000 generic impressions<\/b> tell you nothing about who is ready.<\/span><\/div>\n        <div class=\"sk-line\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\"><path d=\"M20 6L9 17l-5-5\"\/><\/svg><span>A handful of <b>identified, scored leads with a dossier<\/b> can transform a year.<\/span><\/div>\n        <div class=\"sk-line\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.8\"><path d=\"M3 17l6-6 4 4 8-8M21 7v6h-6\"\/><\/svg><span>At these stakes, a few points of conversion is not incremental. It is a <b>change of category.<\/b><\/span><\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 7 \u00b7 CHANNELS (surfaces) \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n<section class=\"channels\">\n  <div class=\"wrap\">\n    <div class=\"channels-head\">\n      <span class=\"eyebrow center\">Where The Funnel Runs<\/span>\n      <h2>Six channels. One <em>intelligence<\/em> behind them all.<\/h2>\n      <p>The engine needs surfaces to act on. These are the channels where your brand appears, and where the funnel detects, amplifies and activates. Each one draws its targeting from the same score.<\/p>\n    <\/div>\n    <div class=\"ch-grid\">\n      <div class=\"ch-card\">\n        <svg class=\"ch-ic\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\"><path d=\"M4 4h16v16H4z\"\/><path d=\"M4 9h16M9 9v11\"\/><\/svg>\n        <div class=\"ch-num\">Channel \u00b7 <b>Print<\/b><\/div>\n        <h3>Ultra <em>Luxury<\/em> Print Edition<\/h3>\n        <p>Spread and full-page advertising in our bilingual print edition, delivered to a pre-qualified base of ultra-luxury households across English and Spanish.<\/p>\n      <\/div>\n      <div class=\"ch-card\">\n        <svg class=\"ch-ic\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\"><path d=\"M3 6h18v12H3z\"\/><path d=\"M3 7l9 7 9-7\"\/><\/svg>\n        <div class=\"ch-num\">Channel \u00b7 <b>Email<\/b><\/div>\n        <h3>Email <em>Activation<\/em><\/h3>\n        <p>Exclusive and shared brand-content campaigns, segmented by score and category, and the medium through which the funnel delivers its detection and trigger messages.<\/p>\n      <\/div>\n      <div class=\"ch-card\">\n        <svg class=\"ch-ic\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\"><rect x=\"3\" y=\"4\" width=\"18\" height=\"14\" rx=\"1\"\/><path d=\"M8 21h8M12 18v3\"\/><\/svg>\n        <div class=\"ch-num\">Channel \u00b7 <b>Digital<\/b><\/div>\n        <h3>Digital <em>Advertising<\/em><\/h3>\n        <p>Intent-based targeting banners and exclusive newsletter sponsorships, shown to readers chosen by category and live score, never to an undifferentiated crowd.<\/p>\n      <\/div>\n      <div class=\"ch-card\">\n        <svg class=\"ch-ic\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\"><path d=\"M4 4h13l3 3v13H4z\"\/><path d=\"M8 9h8M8 13h8M8 17h5\"\/><\/svg>\n        <div class=\"ch-num\">Channel \u00b7 <b>Editorial<\/b><\/div>\n        <h3>Brand <em>Content<\/em><\/h3>\n        <p>Reviews in print and on the web, authored to our editorial standard, plus social and video. It is also the content the Reader-Time Trigger reads to fire Stage 02.<\/p>\n      <\/div>\n      <div class=\"ch-card\">\n        <svg class=\"ch-ic\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\"><path d=\"M12 3v14M12 17l-4-4M12 17l4-4M4 21h16\"\/><\/svg>\n        <div class=\"ch-num\">Channel \u00b7 <b>Guides<\/b><\/div>\n        <h3>Seamanship <em>Guide<\/em> Sponsorship<\/h3>\n        <p>Sponsor our downloadable navigational guides, placing your brand in a moment of self-declared, high-intent research the reader actively chose to begin.<\/p>\n      <\/div>\n      <div class=\"ch-card\">\n        <svg class=\"ch-ic\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\"><path d=\"M12 2a10 10 0 1 0 10 10\"\/><path d=\"M12 6v6l4 2\"\/><\/svg>\n        <div class=\"ch-num\">Channel \u00b7 <b>The Core<\/b><\/div>\n        <h3>Full <em>Intelligence<\/em> Suite<\/h3>\n        <p>The engine itself: CAS targeting and the three-stage funnel that orchestrates detection, amplification and activation across all the channels above.<\/p>\n      <\/div>\n    <\/div>\n    <p class=\"ch-foot\">Buy a channel and you reach an audience. Buy the engine, and the channels become <em>instruments of a single funnel.<\/em><\/p>\n\n    <div class=\"device-strip\">\n      <div class=\"device-ph\">\n        <img decoding=\"async\" src=\"https:\/\/usaonboard.com\/wp-content\/uploads\/2026\/06\/PRINT.jpg\" alt=\"USA Onboard ultra-luxury print edition\" loading=\"lazy\" onerror=\"this.style.display='none';this.nextElementSibling.style.display='flex';\"\/>\n        <div class=\"ph-mark\" style=\"display:none;\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"><path d=\"M4 4h13l3 3v13H4z\"\/><path d=\"M8 9h8M8 13h8\"\/><\/svg>Print edition<\/div>\n      <\/div>\n      <div class=\"device-ph\">\n        <img decoding=\"async\" src=\"https:\/\/usaonboard.com\/wp-content\/uploads\/2026\/06\/Computers.jpg\" alt=\"USA Onboard digital edition on desktop and laptop\" loading=\"lazy\" onerror=\"this.style.display='none';this.nextElementSibling.style.display='flex';\"\/>\n        <div class=\"ph-mark\" style=\"display:none;\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"><rect x=\"2\" y=\"4\" width=\"14\" height=\"10\" rx=\"1\"\/><rect x=\"17\" y=\"7\" width=\"5\" height=\"11\" rx=\"1\"\/><\/svg>Desktop &amp; web<\/div>\n      <\/div>\n      <div class=\"device-ph\">\n        <img decoding=\"async\" src=\"https:\/\/usaonboard.com\/wp-content\/uploads\/2026\/06\/MOBILE.jpg\" alt=\"USA Onboard on mobile, newsletter and social\" loading=\"lazy\" onerror=\"this.style.display='none';this.nextElementSibling.style.display='flex';\"\/>\n        <div class=\"ph-mark\" style=\"display:none;\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.4\"><rect x=\"7\" y=\"2\" width=\"10\" height=\"20\" rx=\"2\"\/><path d=\"M11 18h2\"\/><\/svg>Mobile<\/div>\n      <\/div>\n    <\/div>\n    <div class=\"device-cap\">One platform, every screen and the printed page, in English and Spanish<\/div>\n  <\/div>\n<\/section>\n\n<!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 8 \u00b7 WATCH (films pending, section to be added later) \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n\n<!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 9 \u00b7 LANDINGS \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n<section class=\"explore\">\n  <div class=\"wrap\">\n    <div class=\"explore-head\">\n      <span class=\"eyebrow center\">Go Deeper<\/span>\n      <h2>Read the platform in <em>full.<\/em><\/h2>\n      <p>Two detailed briefings for the advertiser who wants to understand exactly what they are buying, and how the engine beneath it works.<\/p>\n    <\/div>\n    <div class=\"land-grid\">\n      <a class=\"land-card\" href=\"https:\/\/usaonboard.com\/five-plans-one-intelligence-suite\/\" data-uob-landing=\"products\">\n        <div class=\"lc-num\">Briefing 01<\/div>\n        <h3>The <em>Membership<\/em> Plans<\/h3>\n        <p>Every channel and every tool, explained plan by plan, with concrete examples of how each instrument works and what it is for. The full activation system, laid out in detail.<\/p>\n        <span class=\"btn btn-primary lc-btn\">Explore the Plans\n          <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\"><path d=\"M5 12h14M13 6l6 6-6 6\"\/><\/svg><\/span>\n      <\/a>\n      <a class=\"land-card\" href=\"https:\/\/usaonboard.com\/the-commercial-activation-score-explained\/\" data-uob-landing=\"cas-score\">\n        <div class=\"lc-num\">Briefing 02<\/div>\n        <h3>The Commercial <em>Activation Score,<\/em> Explained<\/h3>\n        <p>The complete methodology behind the score, the three data layers, direct versus inferred signals, and why a number that moves in real time is the most valuable asset in modern media.<\/p>\n        <span class=\"btn btn-primary lc-btn\">The Commercial Activation Score, Explained\n          <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\"><path d=\"M5 12h14M13 6l6 6-6 6\"\/><\/svg><\/span>\n      <\/a>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 9b \u00b7 BILINGUAL CLOSING \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n<section class=\"biling\">\n  <div class=\"wrap\">\n    <div class=\"biling-inner\">\n      <span class=\"eyebrow center\">And All Of It, In Two Languages<\/span>\n      <h2>The high-end audience no one else is <em>speaking to.<\/em><\/h2>\n      <p>Every channel, every score, every activation reaches our audience in both English and Spanish. That matters more than it sounds: <strong>there is no other bilingual media property serving the high-end marine market in the United States.<\/strong> The U.S. Hispanic consumer is affluent, growing, and almost entirely unaddressed at the luxury tier. Reaching them is not a niche. It is an open lane.<\/p>\n      <div class=\"biling-stats\">\n        <div class=\"biling-stat\"><div class=\"bs-n\">$3.4T<\/div><div class=\"bs-l\">U.S. Hispanic buying power in 2023, the fifth-largest economy in the world<\/div><\/div>\n        <div class=\"biling-stat\"><div class=\"bs-n\">~63M<\/div><div class=\"bs-l\">U.S. Hispanics, roughly one in five Americans<\/div><\/div>\n        <div class=\"biling-stat\"><div class=\"bs-n\">2x<\/div><div class=\"bs-l\">Their buying power grew about twice as fast as the non-Hispanic market<\/div><\/div>\n        <div class=\"biling-stat\"><div class=\"bs-n\">EN + ES<\/div><div class=\"bs-l\">Included as standard, never sold as an upsell<\/div><\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 10 \u00b7 CONTACT \u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550\u2550 -->\n<section class=\"contact\" id=\"contact\">\n  <div class=\"wrap\">\n    <div class=\"contact-block\">\n      <span class=\"eyebrow light center\">Speak With Us<\/span>\n      <h2>Talk to a <em>Strategic Advisor.<\/em> Not a salesperson.<\/h2>\n      <p>Tell us what you build and who you need to reach. We will show you, with your own categories, exactly how the funnel would activate against your market, and walk you through the dashboard live.<\/p>\n    <\/div>\n    <div class=\"demo-plate\" data-uob-cta=\"contact-us\">\n      <span class=\"dp-label\">Contact Us Now To Learn More<\/span>\n      <svg class=\"dp-arrow\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\"><path d=\"M12 5v14M6 13l6 6 6-6\"\/><\/svg>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a55924 elementor-widget elementor-widget-template\" data-id=\"4a55924\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"container\" data-elementor-id=\"7413\" class=\"elementor elementor-7413\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4fdbf4be e-con-full e-flex e-con e-parent\" data-id=\"4fdbf4be\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-3afd47cd e-flex e-con-boxed e-con e-child\" data-id=\"3afd47cd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4c8cbe0f elementor-widget elementor-widget-heading\" data-id=\"4c8cbe0f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Request a Demo<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-50637631 elementor-widget elementor-widget-heading\" data-id=\"50637631\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A Strategic Advisor will respond within one bussines day.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-195c0679 elementor-button-align-stretch elementor-widget elementor-widget-form\" data-id=\"195c0679\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"New Form\" aria-label=\"New Form\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"7413\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"195c0679\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"Advertising\" \/>\n\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"queried_id\" value=\"7383\"\/>\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-above\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-name elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-name\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tFIRST NAME\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[name]\" id=\"form-field-name\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_365f3e5 elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_365f3e5\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tLAST NAME\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_365f3e5]\" id=\"form-field-field_365f3e5\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_b5aa9f8 elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_b5aa9f8\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tCOMPANY \/ BRAND\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_b5aa9f8]\" id=\"form-field-field_b5aa9f8\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tWORK EMAIL\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-field_079d02f elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_079d02f\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tPHONE\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[field_079d02f]\" id=\"form-field-field_079d02f\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-select elementor-field-group elementor-column elementor-field-group-field_6b78b3a elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_6b78b3a\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tWHAT DO YOU BUILD OR SELL?\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field elementor-select-wrapper remove-before \">\n\t\t\t<div class=\"select-caret-down-wrapper\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-caret-down\" viewBox=\"0 0 571.4 571.4\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M571 393Q571 407 561 418L311 668Q300 679 286 679T261 668L11 418Q0 407 0 393T11 368 36 357H536Q550 357 561 368T571 393Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t\t<select name=\"form_fields[field_6b78b3a]\" id=\"form-field-field_6b78b3a\" class=\"elementor-field-textual elementor-size-sm\" required=\"required\">\n\t\t\t\t\t\t\t\t\t<option value=\"Select a category ...\">Select a category ...<\/option>\n\t\t\t\t\t\t\t\t\t<option value=\"Yachts \/ Boats\">Yachts \/ Boats<\/option>\n\t\t\t\t\t\t\t\t\t<option value=\"Products &amp; Services\">Products &amp; Services<\/option>\n\t\t\t\t\t\t\t\t\t<option value=\"Maintenance, Refit &amp; Repair\">Maintenance, Refit &amp; Repair<\/option>\n\t\t\t\t\t\t\t\t\t<option value=\"Ownership Services\">Ownership Services<\/option>\n\t\t\t\t\t\t\t\t\t<option value=\"Marinas \/ Resorts\">Marinas \/ Resorts<\/option>\n\t\t\t\t\t\t\t\t\t<option value=\"Lifestyle &amp; Onboarding Living\">Lifestyle &amp; Onboarding Living<\/option>\n\t\t\t\t\t\t\t\t\t<option value=\"Watertoys\">Watertoys<\/option>\n\t\t\t\t\t\t\t\t\t<option value=\"AI \/ Smart Boating \/ Marine Tech\">AI \/ Smart Boating \/ Marine 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USA Onboard is not a better way to buy media. It is a different kind of asset: a single intelligence system that scores each reader&#8217;s buying intent and activates it, automatically, across every channel we own. 0&#8202;-&#8202;100The Intent ScoreBehind It All 3AutomatedActivation [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"slim_seo":{"title":"Advertising - USA ONBOARD","description":"ADVERTISING&nbsp;&nbsp;\u00b7&nbsp;&nbsp;THE MOST INTELLIGENT ACTIVATION SYSTEM For Advertisers Stop buying impressions. Start buying qualified intent. 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